Feeling A Little Overwhelmed By The Whole Social Media Thing?

 

Well according to market statistics – you are not alone. A lot of agents find social media complex, time-consuming and very hard to track & measure.

But what if you were to focus on one aspect of Social Media – one that has buyers and sellers who are mainly business professionals with an average annual income of over $75,000?

What about farming LinkedIn – the #1 social networking site for business professionals? People who are buying and selling real estate right now!

You need these people to see you as a knowledgeable and insightful expert in your geographical area – and that starts with your winning LinkedIn profile. Here’s how to begin to create a great impression with your prospective clients –

1)    Post a good quality, up-to-date photo – your face is you, part of your brand
2)    Use a strong headline that describes you as the expert in your area
3)    Personalize your LinkedIn URL – use your name, build your brand
4)    Contact info – give people as many ways to connect with you as possible
5)    Summary – what distinct value can you offer your clients?
6)    Activity – the more interesting your posts, the more valuable you appear
7)    Recommendations – current, happy clients are golden
8)    Groups – join in & connect, its where the buyers and sellers are
9)    Skills and expertise – link up with clients via skills that resonate with them

A great LinkedIn presence will go a long way to helping you grow your business using Social Media. Get your share of buyers and sellers from LinkedIn – invest in the tools and training you need today.

Just a couple of thoughts – hope they help!

May your next deal be double-ended.

Happy selling,

Joe

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